Digital Advertising

Keyword Research & Analysis

We research and choose right keywords based on what customers are actually typing into the search engines to ensure maximum clicks and conversions.

Competitor Analysis

We conduct a deep analysis of your competitors’ PPC ad activity to helps us formulate a more effective and efficient PPC strategy to get ahead of the competition.

Ad Copy Creation

We create impressive ad copy using appropriate keywords to showcase your product or service effectively before potential customers to convert them.

Budget & Bid Management

We maintain a constant vigil on keywords’ effect and optimize keyword bids based on their performance to get maximum results within the allocated budget.

Campaign Optimization

We evaluate and optimize your PPC campaign by adjusting keyword variations and ad text to better match with search terms and queries of customers.

Conversion Tracking

We track average ad position, click-through-rate, and cost-per-click, and conversions to help us make improvements to get maximum ROI.


 

Online Digital Marketing

Major Benefits of Pay Per Click Advertising

  • PPC increases conversion rates by presenting your brand in front of prospects who are interested in your offerings.
  • PPC ads increase business visibility and enhance brand image, as these ads are displayed across the web.
  • You can target specific audience segments, such as demographics, interests, and locations to get quality niche leads.
  • PPC is cost-effective and provides a high return on investment because you pay only when someone clicks on it.